Serendipity is the art of finding something what you didn’t look for. Something that is really valuable. Basically, you discover something unexpected. It is about expecting the unexpected. The Post-it, tea-bags, penicillin and the x-ray are all invented via this way. But also artists are using the concept for their work. In business it helps you to think out of the box as well. Seeing things from a broader perspective instead of only looking at the end goal.
How to become open for the unexpected?
You can create this ‘out of the box thinking’ by looking at projects you’re working on and the outcome it has to give. Be open for the side-effect that you see in the process of moving towards a specific goal and think if you can use it in another scenario.
Read more about serendipity in our article ‘Expect the unexpected’.